12 days, live online
Cohort Compose Lab
A starter intensive for operators who need sharper positioning before scaling outreach, with copy coaching on profile and featured sections.
₩480,000
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Overview
Cohort Compose Lab pairs positioning edits with a disciplined outreach plan. You will rebuild the top half of your profile for decision-maker scanning, draft a featured section that points to a single conversion path, and rehearse how your story shows up in comments and DMs. The lab stays small so every participant receives live line edits.
Included focus areas
- Profile teardown using a recruiter-style rubric
- Featured section wireframe with CTA options
- Comment-to-DM bridge scripts for two industries you serve
- Headline iteration lab with readability constraints
- Photo and banner guidance without stock clichés
- Two async rewrites with tracked suggestions
- Final positioning one-pager for internal alignment
Outcomes
- A profile that reads clearly in under twenty seconds
- A featured section that supports one primary offer
- A comment cadence that does not feel performative
Lead coach
Marcus Cho — Sales Copy Coach specializing in B2B services language and proof design.
Participant questions
We provide layout constraints and copy. Visual design execution remains your responsibility unless you bring a designer.
Notes from participants
The headline iteration lab surfaced three angles I had buried in dense paragraphs.